Jurnal Manajemen Program Studi Manajemen Universitas Bunda Mulia

Business Management Journal

Business Management Journal (BMJ), is OPEN SOURCE publication produced by Bunda Mulia Press, Management Department of  Faculty of Humanities and Social Science Universitas Bunda Mulia. BMJ regularly releases its newest edition in March and September. every year.  BMJ receives English manuscript in the management subject. All the submitted manuscripts will undergo review stages by our editors in advance of our reviewer with related expertise. Every manuscript has to accomplish double-blind peer review as an essential process to get published.


Vol 19, No 2 (2023): Business Management Journal

Business Management Journal  is periodicals published by Management Department of Universitas Bunda Mulia. BMJ disseminates theoretical and applied research in the fields of: Strategic Management; Human Resource; Marketing; Finance; Business Digital

Table of Contents


Tommy Efrata
Mursyid Mursyid, Wilis Fahlefi, Wahyudiyono Wahyudiyono, Herman Wahyu Dwi Maelana
Jonathan Adriel Wijaya, Lilis Susilawaty
Sri Katrina Bangnga Lestari, Maria Theresia Ernawati, Fransisca Desiana Pranatasari