| |
| Issue |
Title |
| |
| Vol 15, No 2 (2022): Journal of Business & Applied Management |
Pengaruh Social Media Marketing terhadap Purchase Intention yang Dimediasi Customer Trust Produk MS Glow |
Abstract
PDF Indonesia
|
|
Erika Anggrenita, Ongky Alex Sander |
| |
| Vol 16, No 2 (2023): Journal of Business and Applied Management |
The Effectiveness of Digital Marketing: A Case Study of One Bowl Soup MSMEs |
Abstract
PDF
|
|
Lady Lady, Delfina Delfina, Irvin Ng, Fionna Quinn, Alexander Janio Wijaya, Hardy Winata Lie |
| |
| Vol 16, No 2 (2023): Journal of Business and Applied Management |
Strategies to Increase Purchase Intention of Local Brand in Indonesia: A Study of Social Media Marketing and the Role of Influencers |
Abstract
PDF
|
|
Sophia Reni Susilo, Ongky Alex Sander, Metta Anggraini |
| |
| Vol 18, No 2 (2025): Journal of Business & Applied Management |
Kepercayaan terhadap Merek Perawatan Kulit Lokal di Era Krisis: Bukti Empiris dari Kasus Elshéskin |
Abstract
PDF Indonesia
|
|
Catharina Aprilia Hellyani, Yinartha Tirtasari, Pieter Sahertian, Erica Adriana |
| |
| Vol 16, No 2 (2023): Journal of Business and Applied Management |
Penggunaan Media Sosial, EWOM, Intensi Pembelian dan Dampaknya terhadap Loyalitas Pengguna Scarlett Whitening di Jakarta |
Abstract
PDF
|
|
Eko Retno Indriyarti |
| |
| Vol 14, No 2 (2021): Accredited by Ministry of Research, Technology and Higher Education of the Republic of Indonesia (SK No. 28/E/KPT/2019) |
Mengidentifikasi Determinan Keinginan Berkunjung Lagi pada “10 Bali Baru” |
Abstract
PDF
|
|
Ongky Alex Sander, Michael Christian |
| |
| Vol 17, No 1 (2024): Journal of Business & Applied Management |
Optimizing Customer Engagement: Employing Triangulation Methodology to Improve Social Media Content Strategy for MSME |
Abstract
PDF
|
|
Lady Lady, Shevia Shevia, Listia Nurjanah |
| |
| Vol 18, No 1 (2025): Journal of Business & Applied Management |
Pengaruh Penjualan Instagram Terhadap Minat Pembelian Mie Mu Warga ‘Aisyyiah Kota Padang |
Abstract
PDF Indonesia
|
|
Sri Nova Deltu, Chintia Pratama Putri, Asmeri Lamona, Rahmad Saputra |
| |
| Vol 13, No 1 (2020): Accredited by Ministry of Research, Technology and Higher Education of the Republic of Indonesia (SK No. 28/E/KPT/2019) |
Pengaruh Kredibilitas Influencer, Nominal Harga, dan Media Sosial terhadap Minat Pembelian dengan Mediasi Citra Merek di Tokopedia |
Abstract
PDF
|
|
Berlianfin Wibowo, Andreas Heryjanto |
| |
| 1 - 9 of 9 Items |
|