BUSINESS MANAGEMENT JOURNAL

SME's Performance merupakan indikator utama untuk mengukur keberhasilan dan kinerja merupakan hal yang sangat penting dalam suatu instansi perusahaan yang mengidentifikasi dan mengevaluasi kesesuaian hasil kegiatan usaha dengan rencana yang telah ditetapkan sebelumnya. Penelitian ini bertujuan untuk mengetahui pengaruh Entrepreneurial Orientation, Total Quality Management secara langsung maupun yang dimediasi oleh Open Innovation yang sebagai variabel mediasi terhadap SME's Performance pada UMKM Pangkas Rambut di Jakarta Barat. Dalam penelitian ini menggunakan populasi UMKM tukang cukur di Jakarta Barat, yang berfokus pada kriteria usaha kecil saja yang berlokasi di Jakarta Barat. dengan jumlah sampel sebanyak 85 responden Metode yang digunakan adalah metode probability sampling, yang diolah dengan menggunakan aplikasi Smart-PLS Versi 4. Dalam pengolahan data, peneliti menggunakan 2 metode uji yang digunakan seperti, Uji Model Pengukuran atau Outer Model Analysis dan Uji Model Struktural atau Inner Model Analysis. Berdasarkan hasil penelitian yang diperoleh bahwa Entreprenerial Orientation,  memiliki pengaruh signifikan terhadap SME’s Performance, sedangkan Total Quality Management tidak memiliki pengaruh yang signifikan terhadap SME’s Performance. serta peran Open Innovation memediasi secara signifikan Entreprenerial Orientation terhadap SME’s Performance dan Total Quality Management terhadap SME’s Performance.

Orientasi Kewirausahaan, Manajemen Kualitas Total, Inovasi Terbuka, Kinerja UMKM

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