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Issue |
Title |
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Vol 15, No 2 (2022): Journal of Business & Applied Management |
Pengaruh Social Media Marketing terhadap Purchase Intention yang Dimediasi Customer Trust Produk MS Glow |
Abstract
PDF Indonesia
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Erika Anggrenita, Ongky Alex Sander |
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Vol 16, No 2 (2023): Journal of Business and Applied Management |
The Effectiveness of Digital Marketing: A Case Study of One Bowl Soup MSMEs |
Abstract
PDF
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Lady Lady, Delfina Delfina, Irvin Ng, Fionna Quinn, Alexander Janio Wijaya, Hardy Winata Lie |
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Vol 16, No 2 (2023): Journal of Business and Applied Management |
Strategies to Increase Purchase Intention of Local Brand in Indonesia: A Study of Social Media Marketing and the Role of Influencers |
Abstract
PDF
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Sophia Reni Susilo, Ongky Alex Sander, Metta Anggraini |
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Vol 17, No 1 (2024): Journal of Business & Applied Management |
Optimizing Customer Engagement: Employing Triangulation Methodology to Improve Social Media Content Strategy for MSME |
Abstract
PDF
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Lady Lady, Shevia Shevia, Listia Nurjanah |
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