Journal of Business & Applied Management

Journal of Business and Applied Management is a peer-reviewed and published twice annually (March-September) journal  managed by Magister Management Program, Department of Management  Universitas Bunda Mulia. JOB&AM foster discussion on the areas of  business and applied management. The journal aims to provide global prespective of business and applied management of benefits to research scholars, academician, professionals, and students. JOB&AM  welcome contributrions in the areas of business, finance, human resources, marketing, banking, business strategy, operation, and business digital.

 

 

Announcements

 

PENYESUAIAN TEMPLATE JURNAL

  
 
Posted: 2022-08-01
 

Congratulation! JBAM has been Accredited SINTA 4

  

 
Posted: 2023-06-01
 
More Announcements...

Vol 17, No 1 (2024): Journal of Business & Applied Management

Table of Contents

Articles

Pengaruh Service Quality, Store Atmosphere, dan Price Fairness terhadap Customer Satisfaction dan Customer Loyalty pada Haidilao Mall Taman Anggrek
Haggi Setia Wijaya
PDF
1-13
Strategi Peningkatan Kinerja melalui Adopsi Media Sosial pada UMKM Makanan Ringan
Elvina Elvina, Ali Wardhana
PDF
15-28
Keadilan dan Dukungan Organisasi: Pengaruh terhadap Komitment dan Turnover Intention dengan Dimediasi Keterikatan Karyawan
Verdian Verdian, Chandra Hosen
PDF
29-42
Improving The Social Media Content Strategy for MSME to Enhance Customer Engagement
Lady Lady, Shevia Shevia, Listia Nurjanah
PDF
43-63
Analysis of the Functional Position of Goods/Services Procurement Manager within the South Sumatra Provincial Government
Siti Kartinah Ningrum, Muhammad Izman Herdiansyah
PDF
65-80