Jurnal Algoritma, Logika dan Komputasi

This research was conducted to improve user comfort and maintain business strategy amid increasingly widespread e-commerce competition. The researcher evaluated the interface of the XYZ University website with the Heuristic method of Nielsen and Molich, as an approach in evaluating a human-machine system (man-machine system) related to ease of use (usability).

The study was conducted by evaluating the XYZ University website marketing interface, based on ten studies related to user convenience, namely feedback, metaphor, navigation, consistency, prevention, memory, efficiency, design, recovery and help. Interfaces that correspond to the study points are recorded and sampled accordingly, as well as if there is an interface that is not in accordance with the study points, it will be recorded and examples of things that are not appropriate are taken. The results of this study are in the form of a summary of recommendations for improving the interface design of the XYZ University website.

Keywords:  heuristic evaluation, interface, design, website

Arikunto, S. (2002). “Manajemen Penelitian” . Jakarta: Rineka Cipta.

Blome, Mikael. “Visualization and establishment of product design regulations as interactive modules An interaction design study at IKEA”. Journal of System Information and Technology, Vol.17 No.1, 2015

Caesaron, Dino. “Evaluasi Heuristic Desain Antarmuka (Interface) Portal Mahasiswa (Studi Kasus Portal Mahasiswa Universitas XYZ)”. Jurnal Metris, No. 16 Hal. 9-14. Tahun 2015

Creswell, John W. (2008). Educational Research : Planning, Conducting and Evaluating Quantitative and Qualitative Research. 3rd Edition. Pearson International Edition.

Firmansyah, Ricky. Evaluasi Heuristic Pada Desain Aplikasi My IndiHome. Prosiding Seminar Nasional Ilmu Pengetahuan dan Teknologi Komputer Nusa Mandiri. 2016

Kadir, Abdul. 2008. Dasar Pemrograman Web Dinamis dengan PHP. Penerbit : Andi Yogyakarta.

Krisnayani, Putu dkk. “Analisa Usability Pada Website UNDIKSHA dengan menggunakan Metode Heuristic Evaluation”. Kumpulan Artikel Mahasiswa Teknik Informatika (KARMAPATI), Vol . 5 No. 2, Tahun 2016.

Nielsen, Jakob and Molich, Rolf. “Heuristics Evaluation Of User Interface”. 1990. In Proceedings of ACM CHI’90 Conference on Human Factors in Computing System, page 249 – 256.

Preece, J., Rogers, Y. & Sharp, H. (2002). “Interaction Desain: Beyond Human-Computer Interaction”. John Wiley & Sons, Inc

Reed, P., Holdaway, K., Isensee, S., Buie, E., FoXYZ, J., Williams, J., Lund, A. (1999). “User Interface Guidelines and Standards: Progress, Issues, and Prospects”, Interacting with Computers, 12 (2), Page 119-142

Sekaran, Uma dan Bougie, Roger (2010). Research Methods For Business. A Skill Building Approach. 5th Edition. John Wiley & Sons, Inc.

Supranto dan Limakrisna, Nandan. (2009). Statistik untuk Penelitian Pemasaran dan Sumber Daya Manusia. Mitra Wacana Media.

Yuhefizar. 2013. Cara Mudah dan Murah Membangun, Mengelolah Website. Penerbit : Graha Ilmu.

Data Pengguna Internet di Dunia. Kementrian Komunikasi dan Informatika Republik Indonesia.

Global Digital Report 2018. We Are Social.https://wearesocial.com/blog/2011/12/social-digital-mobile-indonesia [Diunduh : 20 Februari 2018]